RIA Intelligence

CREATIVE PLANNING, LLC

Legal name: CREATIVE PLANNING

CRD #105348 SEC #801-18564 OVERLAND PARK, KS (866) 909-5148
SEC Registered Private Funds Disclosures
Total AUM
$217.4B
Discretionary
$214.6B
Employees
1,428
Clients
--
Accounts
269,686

AUM Over Time

DateDec 2025
Total AUM$217.4B
Discretionary$214.6B
Non-Disc.$2.8B
Employees1,428
Clients5
DateSep 2025
Total AUM$217.4B
Discretionary$214.6B
Non-Disc.$2.8B
Employees1,428
Clients5
DateMay 2025
Total AUM$217.4B
Discretionary$214.6B
Non-Disc.$2.8B
Employees1,428
Clients5
DateMar 2025
Total AUM$217.4B
Discretionary$214.6B
Non-Disc.$2.8B
Employees1,428
Clients5
DateMar 2025
Total AUM$217.4B
Discretionary$214.6B
Non-Disc.$2.8B
Employees1,428
Clients5
DateNov 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateOct 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateJun 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateMay 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateApr 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateMar 2024
Total AUM$175.3B
Discretionary$172.3B
Non-Disc.$3B
Employees1,319
Clients6
DateNov 2023
Total AUM$155.3B
Discretionary$151.8B
Non-Disc.$3.5B
Employees1,165
Clients9
DateNov 2023
Total AUM$155.3B
Discretionary$151.8B
Non-Disc.$3.5B
Employees1,165
Clients9
DateAug 2023
Total AUM$155.3B
Discretionary$151.8B
Non-Disc.$3.5B
Employees1,165
Clients9
DateMar 2023
Total AUM$130.5B
Discretionary$129.1B
Non-Disc.$1.4B
Employees1,165
Clients9
DateAug 2022
Total AUM$133.8B
Discretionary$130.5B
Non-Disc.$3.3B
Employees929
Clients193
DateAug 2022
Total AUM$133.8B
Discretionary$130.5B
Non-Disc.$3.3B
Employees929
Clients193
DateMar 2022
Total AUM$133.8B
Discretionary$130.5B
Non-Disc.$3.3B
Employees929
Clients193
DateAug 2021
Total AUM$90B
Discretionary$87.4B
Non-Disc.$2.6B
Employees725
Clients7
DateJul 2021
Total AUM$90B
Discretionary$87.4B
Non-Disc.$2.6B
Employees725
Clients7
DateApr 2021
Total AUM$75.6B
Discretionary$73.3B
Non-Disc.$2.3B
Employees610
Clients6
DateFeb 2021
Total AUM$69.5B
Discretionary$67.1B
Non-Disc.$2.4B
Employees610
Clients6
DateFeb 2021
Total AUM$69.5B
Discretionary$67.1B
Non-Disc.$2.4B
Employees610
Clients6
DateDec 2020
Total AUM$60.4B
Discretionary$58.2B
Non-Disc.$2.2B
Employees582
Clients6
DateNov 2020
Total AUM$55.5B
Discretionary$53.5B
Non-Disc.$2B
Employees582
Clients6
DateJul 2020
Total AUM$49.4B
Discretionary$47.5B
Non-Disc.$1.9B
Employees540
Clients6
DateJun 2020
Total AUM$45.1B
Discretionary$43.3B
Non-Disc.$1.7B
Employees511
Clients6
DateJun 2020
Total AUM$45.1B
Discretionary$43.3B
Non-Disc.$1.7B
Employees511
Clients6
DateMar 2020
Total AUM$47.9B
Discretionary$46.1B
Non-Disc.$1.8B
Employees497
Clients6
DateFeb 2020
Total AUM$47.9B
Discretionary$46.1B
Non-Disc.$1.8B
Employees497
Clients6
DateDec 2019
Total AUM$45.8B
Discretionary$44.2B
Non-Disc.$1.6B
Employees488
Clients6
DateSep 2019
Total AUM$43.4B
Discretionary$41.8B
Non-Disc.$1.6B
Employees488
Clients19
DateJul 2019
Total AUM$42.1B
Discretionary$40.5B
Non-Disc.$1.6B
Employees488
Clients13
DateMay 2019
Total AUM$36.5B
Discretionary$34.9B
Non-Disc.$1.7B
Employees482
Clients12
DateMar 2019
Total AUM$36.5B
Discretionary$34.9B
Non-Disc.$1.7B
Employees464
Clients12
DateJan 2019
Total AUM$36B
Discretionary$35.2B
Non-Disc.$833.9M
Employees582
Clients27
DateNov 2018
Total AUM$36.5B
Discretionary$35.6B
Non-Disc.$895.9M
Employees582
Clients30
DateOct 2018
Total AUM$37B
Discretionary$36.2B
Non-Disc.$796M
Employees582
Clients30
DateOct 2018
Total AUM$37B
Discretionary$36.2B
Non-Disc.$796M
Employees582
Clients30
DateSep 2018
Total AUM$37B
Discretionary$36.2B
Non-Disc.$796M
Employees582
Clients30
DateJul 2018
Total AUM$36.2B
Discretionary$35.3B
Non-Disc.$909.7M
Employees429
Clients32
DateApr 2018
Total AUM$33.8B
Discretionary$32.3B
Non-Disc.$1.5B
Employees368
Clients10
DateApr 2018
Total AUM$33.8B
Discretionary$32.3B
Non-Disc.$1.5B
Employees368
Clients10
DateApr 2018
Total AUM$33.8B
Discretionary$32.3B
Non-Disc.$1.5B
Employees368
Clients10
DateApr 2018
Total AUM$33.8B
Discretionary$32.3B
Non-Disc.$1.5B
Employees368
Clients10
DateMar 2018
Total AUM$31.1B
Discretionary$29.7B
Non-Disc.$1.3B
Employees368
Clients10
DateJan 2018
Total AUM$32B
Discretionary$31.4B
Non-Disc.$592.6M
Employees250
Clients56
DateJan 2018
Total AUM$30B
Discretionary$29.4B
Non-Disc.$592.6M
Employees250
Clients56
DateDec 2017
Total AUM$30B
Discretionary$29.4B
Non-Disc.$592.6M
Employees250
Clients56
DateNov 2017
Total AUM$30B
Discretionary$29.4B
Non-Disc.$592.6M
Employees250
Clients56
DateNov 2017
Total AUM$30B
Discretionary$29.4B
Non-Disc.$592.6M
Employees250
Clients56
DateSep 2017
Total AUM$28B
Discretionary$27.4B
Non-Disc.$606.8M
Employees250
Clients16,000
DateAug 2017
Total AUM$27.4B
Discretionary$26.8B
Non-Disc.$606.8M
Employees250
Clients16,000
DateJul 2017
Total AUM$27.1B
Discretionary$26.5B
Non-Disc.$610.1M
Employees250
Clients16,000
DateJul 2017
Total AUM$27.1B
Discretionary$26.5B
Non-Disc.$610.1M
Employees250
Clients16,000
DateJun 2017
Total AUM$26.4B
Discretionary$25.8B
Non-Disc.$610.1M
Employees250
Clients16,000
DateJun 2017
Total AUM$26B
Discretionary$25.4B
Non-Disc.$610.1M
Employees250
Clients16,000
DateJun 2017
Total AUM$25.2B
Discretionary$24.6B
Non-Disc.$610.1M
Employees250
Clients16,000
DateMay 2017
Total AUM$25.2B
Discretionary$24.6B
Non-Disc.$610.1M
Employees250
Clients16,000
DateMay 2017
Total AUM$24.2B
Discretionary$23.5B
Non-Disc.$681.7M
Employees250
Clients16,000
DateMar 2017
Total AUM$24.2B
Discretionary$23.5B
Non-Disc.$681.7M
Employees250
Clients16,000
DateJan 2017
Total AUM$23B
Discretionary$22.3B
Non-Disc.$681.7M
Employees199
Clients11,000
DateJan 2017
Total AUM$22.2B
Discretionary$21.4B
Non-Disc.$873.6M
Employees199
Clients11,000
DateJan 2017
Total AUM$22.2B
Discretionary$21.4B
Non-Disc.$873.6M
Employees199
Clients11,000
DateDec 2016
Total AUM$22B
Discretionary$21.1B
Non-Disc.$873.6M
Employees199
Clients11,000
DateDec 2016
Total AUM$21.5B
Discretionary$20.6B
Non-Disc.$873.6M
Employees199
Clients11,000
DateOct 2016
Total AUM$21B
Discretionary$20.1B
Non-Disc.$888.5M
Employees199
Clients11,000
DateSep 2016
Total AUM$20.7B
Discretionary$19.9B
Non-Disc.$888.5M
Employees199
Clients11,000
DateJun 2016
Total AUM$18.6B
Discretionary$18.4B
Non-Disc.$129.3M
Employees199
Clients11,000
DateJun 2016
Total AUM$18.6B
Discretionary$18.4B
Non-Disc.$129.3M
Employees199
Clients11,000
DateMay 2016
Total AUM$18.3B
Discretionary$18.2B
Non-Disc.$129.3M
Employees199
Clients11,000
DateApr 2016
Total AUM$18.3B
Discretionary$18.2B
Non-Disc.$129.3M
Employees199
Clients11,000
DateApr 2016
Total AUM$18B
Discretionary$17.9B
Non-Disc.$92M
Employees199
Clients11,000
DateMar 2016
Total AUM$17.4B
Discretionary$17.3B
Non-Disc.$92M
Employees199
Clients11,000
DateMar 2016
Total AUM$17.1B
Discretionary$17B
Non-Disc.$92M
Employees199
Clients11,000
DateMar 2016
Total AUM$16.7B
Discretionary$16.6B
Non-Disc.$92M
Employees199
Clients11,000
DateFeb 2016
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees199
Clients11,000
DateJan 2016
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees186
Clients8,500
DateJan 2016
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees186
Clients8,500
DateDec 2015
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees186
Clients8,500
DateNov 2015
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees186
Clients8,500
DateNov 2015
Total AUM$16.6B
Discretionary$16.5B
Non-Disc.$132.7M
Employees186
Clients8,500
DateOct 2015
Total AUM$16.1B
Discretionary$16B
Non-Disc.$133.4M
Employees186
Clients8,500
DateOct 2015
Total AUM$15.8B
Discretionary$15.7B
Non-Disc.$133.4M
Employees186
Clients8,500
DateOct 2015
Total AUM$15.5B
Discretionary$15.4B
Non-Disc.$134.2M
Employees186
Clients8,500
DateJun 2015
Total AUM$15.5B
Discretionary$15.4B
Non-Disc.$134.2M
Employees186
Clients8,500
DateJun 2015
Total AUM$15.4B
Discretionary$15.2B
Non-Disc.$134.2M
Employees186
Clients8,500
DateMay 2015
Total AUM$15.4B
Discretionary$15.2B
Non-Disc.$134.2M
Employees186
Clients8,500
DateMay 2015
Total AUM$15B
Discretionary$14.9B
Non-Disc.$134.2M
Employees186
Clients8,500
DateApr 2015
Total AUM$15B
Discretionary$14.9B
Non-Disc.$134.2M
Employees186
Clients8,500
DateMar 2015
Total AUM$14.6B
Discretionary$14.4B
Non-Disc.$152.4M
Employees186
Clients8,500
DateMar 2015
Total AUM$14.3B
Discretionary$14.2B
Non-Disc.$152.4M
Employees186
Clients8,500
DateFeb 2015
Total AUM$14.1B
Discretionary$13.9B
Non-Disc.$152.4M
Employees108
Clients6,700
DateJan 2015
Total AUM$13.7B
Discretionary$13.6B
Non-Disc.$152.4M
Employees108
Clients6,700
DateJan 2015
Total AUM$13.5B
Discretionary$13.3B
Non-Disc.$131.9M
Employees108
Clients6,700
DateDec 2014
Total AUM$13.2B
Discretionary$13.1B
Non-Disc.$131.9M
Employees108
Clients6,700
DateDec 2014
Total AUM$13B
Discretionary$12.9B
Non-Disc.$131.9M
Employees108
Clients6,700
DateNov 2014
Total AUM$12.5B
Discretionary$12.4B
Non-Disc.$131.9M
Employees108
Clients6,700
DateOct 2014
Total AUM$12.3B
Discretionary$12.1B
Non-Disc.$131.9M
Employees108
Clients6,700
DateAug 2014
Total AUM$12B
Discretionary$11.9B
Non-Disc.$116.5M
Employees108
Clients6,700
DateAug 2014
Total AUM$11.8B
Discretionary$11.7B
Non-Disc.$116.5M
Employees108
Clients6,700
DateJul 2014
Total AUM$11.5B
Discretionary$11.4B
Non-Disc.$113M
Employees108
Clients6,700
DateJul 2014
Total AUM$11.3B
Discretionary$11.2B
Non-Disc.$113M
Employees108
Clients6,700
DateJun 2014
Total AUM$11B
Discretionary$10.9B
Non-Disc.$113M
Employees108
Clients6,700
DateJun 2014
Total AUM$10.8B
Discretionary$10.7B
Non-Disc.$113M
Employees108
Clients6,700
DateJun 2014
Total AUM$10.5B
Discretionary$10.4B
Non-Disc.$113M
Employees108
Clients6,700
DateMay 2014
Total AUM$10.3B
Discretionary$10.1B
Non-Disc.$113M
Employees108
Clients6,700
DateApr 2014
Total AUM$10B
Discretionary$9.9B
Non-Disc.$116.8M
Employees108
Clients6,700
DateMar 2014
Total AUM$9.8B
Discretionary$9.6B
Non-Disc.$116.8M
Employees108
Clients6,700
DateMar 2014
Total AUM$9.5B
Discretionary$9.4B
Non-Disc.$116.8M
Employees108
Clients6,700
DateFeb 2014
Total AUM$9.3B
Discretionary$9.1B
Non-Disc.$116.8M
Employees108
Clients6,700
DateJan 2014
Total AUM$9.1B
Discretionary$9B
Non-Disc.$116.8M
Employees108
Clients6,700
DateJan 2014
Total AUM$9.1B
Discretionary$9B
Non-Disc.$116.8M
Employees108
Clients6,700
DateNov 2013
Total AUM$8.5B
Discretionary$8.4B
Non-Disc.$148M
Employees62
Clients4,000
DateOct 2013
Total AUM$8.3B
Discretionary$8.1B
Non-Disc.$148M
Employees62
Clients4,000
DateOct 2013
Total AUM$8B
Discretionary$7.9B
Non-Disc.$147.3M
Employees62
Clients4,000
DateSep 2013
Total AUM$7.8B
Discretionary$7.7B
Non-Disc.$147.3M
Employees62
Clients4,000
DateSep 2013
Total AUM$7.6B
Discretionary$7.4B
Non-Disc.$147.3M
Employees62
Clients4,000
DateAug 2013
Total AUM$7.3B
Discretionary$7.1B
Non-Disc.$164.2M
Employees62
Clients4,000
DateAug 2013
Total AUM$7.3B
Discretionary$7.1B
Non-Disc.$164.2M
Employees62
Clients4,000
DateJul 2013
Total AUM$7B
Discretionary$6.8B
Non-Disc.$164.2M
Employees62
Clients4,000
DateMay 2013
Total AUM$6.9B
Discretionary$6.7B
Non-Disc.$158.6M
Employees62
Clients4,000
DateApr 2013
Total AUM$6.5B
Discretionary$6.3B
Non-Disc.$158.6M
Employees62
Clients4,000
DateApr 2013
Total AUM$6.4B
Discretionary$6.3B
Non-Disc.$154.5M
Employees62
Clients4,000
DateFeb 2013
Total AUM$6B
Discretionary$5.8B
Non-Disc.$154.5M
Employees62
Clients4,000
DateFeb 2013
Total AUM$5.9B
Discretionary$5.7B
Non-Disc.$154.5M
Employees62
Clients4,000
DateJan 2013
Total AUM$5.3B
Discretionary$5.1B
Non-Disc.$154.9M
Employees45
Clients2,200
DateDec 2012
Total AUM$5B
Discretionary$4.9B
Non-Disc.$154.9M
Employees45
Clients2,200
DateDec 2012
Total AUM$5B
Discretionary$4.9B
Non-Disc.$154.9M
Employees45
Clients2,200
DateOct 2012
Total AUM$4.6B
Discretionary$4.3B
Non-Disc.$283.4M
Employees11
Clients2,200
DateSep 2012
Total AUM$4.6B
Discretionary$4.3B
Non-Disc.$283.4M
Employees11
Clients2,200
DateAug 2012
Total AUM$4.1B
Discretionary$3.8B
Non-Disc.$283.4M
Employees11
Clients2,200
DateJul 2012
Total AUM$3.8B
Discretionary$3.4B
Non-Disc.$349.4M
Employees11
Clients2,200
DateJun 2012
Total AUM$3.8B
Discretionary$3.4B
Non-Disc.$349.4M
Employees11
Clients2,200
DateJun 2012
Total AUM$3.4B
Discretionary$3.1B
Non-Disc.$349.4M
Employees11
Clients2,200
DateMar 2012
Total AUM$3.4B
Discretionary$3.1B
Non-Disc.$349.4M
Employees11
Clients2,200
DateMar 2012
Total AUM$3.2B
Discretionary$2.9B
Non-Disc.$349.4M
Employees11
Clients2,200
DateMar 2012
Total AUM$3.2B
Discretionary$2.9B
Non-Disc.$349.4M
Employees11
Clients2,200
DateFeb 2012
Total AUM$3B
Discretionary$2.7B
Non-Disc.$349.4M
Employees11
Clients2,200
DateAug 2011
Total AUM$2.3B
Discretionary$1.9B
Non-Disc.$361.6M
Employees--
Clients--
DateJul 2011
Total AUM$2.3B
Discretionary$1.9B
Non-Disc.$361.6M
Employees--
Clients--
DateJul 2011
Total AUM$2.3B
Discretionary$1.9B
Non-Disc.$361.6M
Employees--
Clients--
DateJun 2011
Total AUM$2.2B
Discretionary$1.8B
Non-Disc.$461.6M
Employees--
Clients--
DateJun 2011
Total AUM$1.9B
Discretionary$1.5B
Non-Disc.$461.6M
Employees--
Clients--
DateApr 2011
Total AUM$1.9B
Discretionary$1.5B
Non-Disc.$461.6M
Employees--
Clients--
DateMar 2011
Total AUM$1.9B
Discretionary$1.5B
Non-Disc.$461.6M
Employees--
Clients--
DateFeb 2011
Total AUM$1.8B
Discretionary$1.4B
Non-Disc.$428.7M
Employees--
Clients--
DateJan 2011
Total AUM$1.8B
Discretionary$1.4B
Non-Disc.$428.7M
Employees--
Clients--
DateJan 2011
Total AUM$1.8B
Discretionary$1.4B
Non-Disc.$428.7M
Employees--
Clients--
DateJan 2011
Total AUM$1.8B
Discretionary$1.4B
Non-Disc.$428.7M
Employees--
Clients--
DateDec 2010
Total AUM$1.8B
Discretionary$1.4B
Non-Disc.$428.7M
Employees--
Clients--
DateOct 2010
Total AUM$1.7B
Discretionary$1.2B
Non-Disc.$428.7M
Employees--
Clients--
DateAug 2010
Total AUM$1.3B
Discretionary$1B
Non-Disc.$301.6M
Employees--
Clients--
DateJun 2010
Total AUM$1.3B
Discretionary$1B
Non-Disc.$301.6M
Employees--
Clients--
DateApr 2010
Total AUM$1.2B
Discretionary$878M
Non-Disc.$284.3M
Employees--
Clients--
DateMar 2010
Total AUM$1.2B
Discretionary$878M
Non-Disc.$284.3M
Employees--
Clients--
DateMar 2010
Total AUM$1.2B
Discretionary$878M
Non-Disc.$284.3M
Employees--
Clients--
DateOct 2009
Total AUM$1B
Discretionary$731.1M
Non-Disc.$270.5M
Employees--
Clients--
DateOct 2009
Total AUM$848.1M
Discretionary$623.8M
Non-Disc.$224.3M
Employees--
Clients--
DateJan 2008
Total AUM$504M
Discretionary$504M
Non-Disc.$0
Employees10
Clients--
DateDec 2007
Total AUM$528.9M
Discretionary$389.9M
Non-Disc.$139M
Employees10
Clients--
DateAug 2007
Total AUM$528.9M
Discretionary$389.9M
Non-Disc.$139M
Employees10
Clients--
DateMay 2007
Total AUM$528.9M
Discretionary$389.9M
Non-Disc.$139M
Employees10
Clients--
DateFeb 2007
Total AUM$347.3M
Discretionary$347.3M
Non-Disc.$0
Employees10
Clients--
DateNov 2006
Total AUM$367M
Discretionary$280M
Non-Disc.$87M
Employees10
Clients--
DateMar 2006
Total AUM$342M
Discretionary$255M
Non-Disc.$87M
Employees10
Clients--
DateFeb 2006
Total AUM$313.5M
Discretionary$229.5M
Non-Disc.$84M
Employees10
Clients--
DateOct 2005
Total AUM$223M
Discretionary$211M
Non-Disc.$12M
Employees10
Clients--
DateJun 2005
Total AUM$164.9M
Discretionary$156.9M
Non-Disc.$8M
Employees10
Clients--
DateMay 2005
Total AUM$164.9M
Discretionary$156.9M
Non-Disc.$8M
Employees10
Clients--
DateFeb 2005
Total AUM$153.1M
Discretionary$150.9M
Non-Disc.$2.2M
Employees10
Clients--
DateJan 2005
Total AUM$92M
Discretionary$92M
Non-Disc.$0
Employees10
Clients--
DateJan 2005
Total AUM$45M
Discretionary$45M
Non-Disc.$0
Employees10
Clients--
DateJan 2004
Total AUM$92M
Discretionary$92M
Non-Disc.$0
Employees10
Clients--
DateJan 2004
Total AUM$79M
Discretionary$79M
Non-Disc.$0
Employees10
Clients--
DateNov 2003
Total AUM$79M
Discretionary$79M
Non-Disc.$0
Employees10
Clients--
DateMar 2002
Total AUM$34.9M
Discretionary$34.9M
Non-Disc.$0
Employees--
Clients--
DateSep 2001
Total AUM$35M
Discretionary$35M
Non-Disc.$0
Employees--
Clients--
DateJul 2001
Total AUM$35M
Discretionary$35M
Non-Disc.$0
Employees--
Clients--